Most people visiting your website or blog won’t click your affiliate links. That’s why it’s crucial to employ a mix of marketing tactics to increase traffic–highly targeted traffic–to your site.
There are four main ways to get more site exposure and attract more potential customers:
- Paid Advertising This is most effective when your ad copy headline, call-to-action message and graphics come together just right to compel people to click through and buy.
- Free Advertising Sites like Craigslist and US Free Ads are but two of many popular places that accept links and banner ads for free. These tend to be affiliate marketing sites themselves, earning the owner money whenever you click their ads.
- Article Marketing This popular marketing method offers several benefits. You’re building credibility as a reliable source in your niche, gaining a higher search engine ranking by increasing the number of links leading to your site, and pulling traffic to your site. Work in an organic manner and don’t spam using software engines. Ezinearticles is a great place to begin.
- E-mail Marketing Every visitor to your site is valuable, so capturing their names and e-mail addresses to stay in touch is important. Many people might not buy your affiliate products until the third or fourth time they hear from you. So it’s crucial to place an opt-in subscription box on your site for people to start receiving a weekly or monthly newsletter from you. My personal favorite is aweber, but many quality ones exist.
Affiliate sites must attract lots of targeted traffic to succeed